Artificial Intelligence Steps on the Accelerator in Road Freight Transport

by Marisela Presa

The diesel roar that for decades has been the soundtrack of road freight transport in Spain is beginning to mix with the silent hum of algorithms. A growing number of sector publications and studies in Spain point to an upward trend: drivers and freight transport companies are looking favorably upon the arrival of artificial intelligence in their cabs. Far from being perceived as a threat, the view of AI as an indispensable co-pilot for gaining safety, efficiency, and sustainability is taking hold.

For professional drivers, whose long shifts are punctuated by risks like fatigue or distractions, AI presents itself as a digital guardian. Driver assistance systems (ADAS) that monitor driver attention, automatically brake before an unexpected obstacle, or keep the vehicle in its lane are proving their worth. As Juan Pedro Gil, a long-haul driver with over two decades of experience, points out, “At first there was reluctance, but when an emergency braking system activates and prevents an accident, you realize it’s not a replacement, but a partner that watches your back during a lapse in concentration. The road is unpredictable, and any technological help that reduces accidents is welcome.”

From the perspective of business management, artificial intelligence stands as the backbone of optimization. Algorithms predict truck maintenance, avoiding costly breakdowns and downtime, and plan the most efficient routes in real time, considering traffic, weather, and fuel consumption. Laura Méndez, operations director for a transport fleet in Castellón, confirms this: “AI allows us to move from reactivity to proactivity. Anticipating mechanical problems and saving up to 10% on fuel are not marginal improvements; they are a paradigm shift that defines our competitiveness in a fierce market.”

Logistics and transport specialists emphasize that this receptiveness from the sector is crucial for the digital transformation already underway. Professor Carlos Gómez, Chair of Transport at the Polytechnic University of Madrid, explains that “Spanish transport is not digitalizing in spite of the drivers, but with them. The acceptance of these tools is a symptom of a mature sector that understands its future lies in integrating human talent with data precision. AI does not eliminate the driver’s judgment; it enhances it, freeing them from routine tasks so they can focus on the driving itself.”

However, this path towards partial or total autonomous driving is not without its bumps. Doubts persist about vehicle cybersecurity, the need for specific training for drivers, and, above all, the regulatory framework which must evolve at the same pace as the technology. The challenge is not only technical but also ethical and legal, requiring close collaboration between administrations, manufacturers, and logistics operators.

In short, freight transport in Spain is at a turning point. The favorable reception of artificial intelligence by its drivers is not a mere technological curiosity, but the prelude to a silent revolution in a strategic sector. The truck cab is being converted into a command center where human experience and algorithmic foresight converge to create a safer, more profitable ecosystem, ready for the logistical challenges of the 21st century.

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