The freight exchange has become the digital heart of Spanish logistics

by Marisela Presa

In essence, it functions as a virtual marketplace where carriers and shippers—companies that need to move goods—converge. Its goal is to optimize one of the sector’s biggest challenges: the empty return journey. By connecting supply and demand for cargo in real-time, these digital platforms fill trucks that would otherwise return empty, improving carriers’ profitability and offering more competitive rates to shippers. It is the natural evolution from the physical bulletin board to an agile, digitized ecosystem.

Its operation is deceptively simple, but of notable technical complexity. A shipper posts a shipment detailing origin, destination, type of goods, dimensions, and required date. Simultaneously, carriers consult the platform looking for loads that fit their available routes or that allow them to plan efficient round trips. Through a bidding system or fixed rates, the load is assigned, generating a commitment between the parties. The platform acts as a trusted intermediary, centralizing communication and, in many cases, managing administrative and payment aspects.

To navigate this environment smoothly, it is crucial to master its operational jargon. Terms like “full truckload” (an entire truck for a single shipment) or “groupage” (consolidating several orders from different clients in the same vehicle) are fundamental. “Available capacity” refers to the space available in a truck, and a “dead kilometre” is the journey a vehicle makes without generating income. When a carrier announces they are “covering a position,” it means they have an empty truck in a specific location waiting for a load. This terminology creates an efficient language that speeds up transactions.

The workflow in the freight exchange demands speed and precision. Communication is based on concrete data. There is no room for ambiguity in dimensions, weights, or types of pallets (Euro or industrial). Negotiation is agile, and trust is built through ratings and reputation within the platform itself. The role of the “operator” or “fleet manager” is key, as they are the ones constantly interacting with the exchange, making quick decisions to optimize the carrier’s resources or secure the best price for the shipper.

Overall, the freight exchange is a pillar of Logistics 4.0 in Spain. More than a simple tool, it is an economic driver that reduces costs, improves energy efficiency by minimizing empty journeys, and adds flexibility to an increasingly volatile supply chain. Its correct use and mastery of its specific vocabulary have become an essential competency for any player who wants to be competitive in the complex and vital world of road freight transport.

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